There was a time when social media was fun. You’d get on Facebook, and reconnect with old friends, catch up with the new ones, and laugh and learn. Or maybe you’d jump on Twitter to see what your friends were up to, and what was going on in the neighborhood. It was easy! It’s fun!
Then, it starts taking over. You have to check it several times a day because there’s drama between your two friends. You have to tweet about something that just happened, only it’s really only funny to you. You need to keep your LinkedIn profile current and relevant. Your phone needs to be smart so you can see all the goings on, all the time, and you spend more time tweeting and commenting and liking.
The good news? None of this is true.
Unless it’s your job (and if you’re here, it might be), you don’t need to spend every waking moment finding something interesting to tweet. If you miss a few Facebook posts, they will still be there for you to see when you get near a computer. As long as your cell phone make calls and texts, it can connect with most of these services in ways you can update it if absolutely necessary.
Still, it takes time to go through these services. Surveys say people spend 55 minutes on Facebook A DAY. That’s nearly an hour of your life, on one website, each day. If you did that, by the end of the month you’re spending a whole day of your life each month on Facebook. Now add time for Youtube, Google Buzz, Twitter, and whatever other network strikes your fancy.
You hold the power to make it easy or hard. You control whether you are sacrificing face time with real people, or are hardwired into your iPhone. Don’t make social media your entire life. Make social media work to be a part of your life.