If you’re a self-obsessed narcissist trying to build thought leadership, you may have looked at Paper.li as a way to automatically curate and share content.
I can’t say I blame you. There’s a whole internet of crap out there. Why should you, a thought leader, be bothered with finding quality content to share to people you’re trying to influence?
Paper.li takes all the humanity out of content curation. No longer will you need to carefully read articles to determine their quality and value. Paper.li will capture the most meaningless links from your social media connections and figure out which group of links make the least sense together. It then spits them back out as a daily digital newspaper.
A newspaper on the internet? How novel!
Even better, if you sync it with your Twitter account, it will automatically tweet using the user names of scraped content every. single. day. Talk about building relationships!
But should you use Paper.li?
No one in their right mind who cares about sharing great things and building genuine relationships with human beings should use Paper.li.