If you read last week’s F*%k You Friday, you may have gotten a taste about how much I hate QR codes.
I’ve yet to see a use of QR codes that isn’t forced and is actually helpful to the user.
QR codes drive me nuts because they take me out of my current experience. QR codes make it easy to avoid creating a unique and creative experience using the materials the code is printed on.
When I see a QR code, this is what happens. I have to whip out my smart phone, download a QR code reader (because I don’t have one built in), and then scan the code. At this point, I’m more likely to be playing Angry Birds on my phone because I’m easily distracted by shiny things and I’ve forgotten the reason I started downloading this QR app in the first place.
So, are QR codes a fad on their way out? How much longer will I have to put up with these ugly little squares? Has anyone made them pretty, or useful?
Maybe one day, I can wake up in a world without ugly, square barcodes that serve no useful purpose. I call that day 1999.