Video blogging also requires a completely different skill set that what most of us learn in school. I don’t know about you, but they didn’t teach me proper lighting, sound capture, film makeup, and video editing in school to the amount they taught me how to write.
I see this as another failure of the education system to support social media. Don’t they know we have crappy video clips to make with our cats?
Still, what drives me most is how people look on camera when video blogging. It’s like they never even watch their own video of themselves after they spout off into their web cam.
This is how you think you look on your video blog:
This is how you actually look video blogging:
See the difference?
Please, for the love of all that’s holy, look at yourself objectively on camera. If you look like a hobo in poorly lit room, I don’t care how good your content is. At that point, I’m worried that you have a body hidden somewhere in the shadows where you’re filming. You need to look presentable (not good, presentable), if you want people to pay attention.
Otherwise, you’ll start building a personal brand as an ax murderer.









Jay, had you gone to NC State vs. UNC you could have taken videography as part of your PR degree. In that class I learned about lighting, white balance, roll back/forward and other vital parts of shooting video. All of these I've used for my own video blogging as well as photo shoots and corporate video I've done over the years.
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